· I’m likely in the minority on this one. But even though it came with the Hurricane Katrina back story, the Super Bowl was not something I could get interested enough in to actually watch. Or even go to a party where it was the ostensible theme. To me, football ended early last month with the bowl games and college coaching-go-round. A quarter of the way through February is too late for football – unless, of course, it’s the Bucs who are still playing into baseball season. By the way, the University of Tampa swept a (baseball) double-header from Georgia College & State University on Super Bowl Sunday.
· But speaking of the Super Bowl I didn’t see, how weird is it that as awful a season as the Bucs had this year, one of their three wins was against the Super Bowl winner, the New Orleans Saints? The NFL, of course, would delight in reminding everyone that even for demonstrably bad teams, the “any given Sunday” shibboleth still applies. And that “parity” is more than marketing boilerplate.
· And still speaking of Super Bowl XLIV, what recession? The NFL sold out all 60-plus of its commercial slots – from Teleflora to Tebow. Most went for $2.5 million and up for 30 seconds.